The work
Design for print
The brief
To produce a series of upmarket private placement memorandum (PPM) publications that introduced their Veritas Buy-out Fund to their target audience. The tangible aspects of the production needed to convey the extremely high caliber of this private equity organisation. Firedog was responsible for overall brand identity refinement.
The solution
Our publications utilised the very best materials available. We offered a foil embossed dragon on the cover of the publication whilst offering the luxury of a 350gsm cover printed on an Ebony embossed stock. The covers doubled up to create luxurious 700gsm covers whilst the inside covers featured black gloss ink printing to create a subtle and understated finish.
The results
A stunning and luxurious piece of print which helped generate interest for another three funds.
