Creative Results

Minimal brand identity developed for partner agency in UK / Middle East

Firedog has developed a unique and minimal brand identity for a partner agency who specialises in brand and management consultancy.

This client is a global brand advisory consultancy which has collaborated with Firedog over a number of years. Firedog’s latest partnership with the business saw the rebranding of a top Canadian based pro-audio brand. We have assisted in the creation of a new brand identity which incorporated the development of a new unique wordmark and the provision of a supporting visual identity.

We continue to assist in the development of the brand and have also assisted in the creation of the business website which is launching within the next few months.

The identity utilises a totem like brand mark combined with a minimal pattern device.

The visual identity utilises a restricted colour palette and a variable black totem device which is placed across visual planes.

The look and feel is complemented with edgy fashion based imagery.

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